Categories for customer experience

Beer, Spandex and Lululemon for Men

August 11, 2015 10:00 am

(Note: This post was edited for typo, addition of interesting story on 8/11) Before you read ahead, close your eyes and tell me what you see in your mind’s eye, when we say “lululemon” (note: this is not capitalized because lululemon is always lower case per brand standards) Spandex Athletes Ponytails Yoga More spandex Cool athletic gear booties, in spandex... View Article

Drinking the CX Kool-Aid

Drinking the CX Kool-Aid?

August 5, 2015 4:26 am

An article came out last week entitled “Customer Experience is the New Competitive Battleground in B2B.” Perhaps it was just a title thing, but the premise of the title bugged me. Why? I think it’s because while it’s TRUE that Customer Experience is a competitive battleground, this is not really a NEW idea, at all… ..but maybe that wasn’t exactly why.... View Article

Cards: Breaking Free from the App

March 3, 2015 8:33 pm

Nova Spivak at Tech Crunch wrote a super article that is also featured on the OpenStand Blog  about the future of experience design for mobile and the need for standards in Card-based design.   For those of you who don’t know what Cards are — it’s basically building off streams technology like ATOM and RSS — to incorporate app related streams into the OS... View Article

Live Path’s work @SXSW

October 13, 2014 5:43 pm Leave your thoughts

Over the past five years, Live Path has leveraged its connections to create over 30 remarkable sessions and events at the annual SXSW conference in Austin, Texas, and we’re currently planning another terrific new series for 2015. While some might view this as a disconnect from the work we normally do,  in actuality, these efforts are a strategic, natural extension... View Article

Good Disruption, Bad Disruption, Kiosks & Ziosks.

September 11, 2014 10:00 pm 1 Comment

The other day, I had a simple dinner date with my six year old.  After a whirlwind trip through the mall, we were ravenous, and we stopped at the local Chili’s.  I was looking forward to a little bonding with this marvelous little person… who seems to be growing before my eyes.  Unfortunately, everything changed the minute we sat down... View Article

How I armed my kid to battle predatory brands, and what she taught me in return.

May 10, 2013 5:12 pm Leave your thoughts

Surprise surprise – there’s a social media firestorm brewing about Ambercrombie and Fitch again…. This embroilment is related to a comments made by CEO, Mike Jeffries in an interview, related to Abercrombie’s targeting of the “cool set.”  In Jeffries’ terms, the brand is exclusive by design – targeted to the “cool” and “beautiful” kids — and definitely not fat or ugly kids.... View Article